Digital Solutions Blog

Sell Products on Facebook & Instagram

Sell Products on Facebook & Instagram

Selling products on social media makes it as convenient as possible for customers to buy. This is known as social selling and involves connecting your products to a social media platform. The two most popular platforms for social selling are Facebook and Instagram. On Facebook you can sell via a Business Page Facebook Shop, setting up a catalogue that connects to your online store and holds information about your inventory, while Instagram has a “Shop Now” button, which you can add to your product posts to sell to people who view your pictures.   Setting Up a Facebook Shop Expand your...

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Digital Storytelling for Small Business

Digital Storytelling for Small Business

Every business has a story. While everyone can tell a story, a successful storyteller can fine-tune their message for greater impact. 

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Why Care About Data Analytics?

Why Care About Data Analytics?

You collect data every day. Instead of viewing it as a by-product of doing business, acknowledge it as a valuable resource. 

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Respond to Customer Reviews

Respond to Customer Reviews

According to BrightLocal, a prominent SEO platform, 82% of consumers read online reviews for local business. Considering consumers often treat online reviews with the same trust as personal recommendations, a small business’s approach to customer reviews plays a significant role in getting new customers.

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What is Visual Marketing?

What is Visual Marketing?

Visual marketing uses images to convey information. People process images faster than the written word, so it’s critical to make that first impression positive and in alignment with your brand.   Ideas for Visual Marketing High-quality photos are the clear first option, but what if you deliver services or don’t have a huge product range? Some other choices include branded images, quote cards, videos, data visualisations, infographics, attractive screenshots, and video.   Canva: Visual Marketing Tool Canva is a free, easy-to-master content creator for visual marketing. You can create a custom project, logo, infographic, flyer, social media post, web banner,...

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